Professional Certificate in KOL Branding & Live Broadcast
New generation has an emerging awareness of brand purpose delivered by Key Opinion Leader (KOL) in social media or during live streaming. This course aims to construct the fundamental of understanding the concept of KOL, KOL branding and the production elements of live broadcasting. By the end of this course, students will be rounded with skill sets of personal branding, copywriting, multimedia creation, live streaming, audio recording, video shooting and video editing.
April 28, 2022